Entry #700, October 12, 2011
Today is Stagetecture’s 700th blog post! I can’t think of a better way to celebrate than to bring you the color forecast for home interiors for 2012!
In February of this year, I was fortunate to have Dee Schlotter, Brand Manager for The Voice of Color – PPG Pittsburgh Paints to give me the Color Trends for 2011. Today, Dee is back and giving us the Color Trends 2012 Report.
PPG Pittsburgh Paints® Forecasts Red, Purple, Blue and Yellow
for Home Decor in 2012-2013
Consumers take different color paths on a quest for intensity
Deco Candy Room
The return to strong color gains momentum this year, according to PPG Pittsburgh Paints®’ color forecast for home decor in 2012-2013. Homeowners reluctant in the past will take the leap into deep and vivid hues this year. On a quest for intensity, they will inject their decor with deep indigos like Blue Tang, saturated reds like Rum Punch, big purples like Grape Juice and almost-neon yellows like Citrus Spice, just four of the 20 key colors presented in PPG Pittsburgh Paints 2012 trends, the Insider’s Color Guide.
1.) Deco Candy
Bringing together vibrant colors and fun design, Deco Candy transforms a home into an intensely joyful playground. A vivid harmony of citrus accented by this year’s bright blue, clean green and tangerine, the color scheme is irresistibly optimistic. Stripes and color-blocking bring a sense of organization to what could otherwise be too boisterous a spectrum of hues.
Colors awaken the senses. PPG Pittsburgh Paints colors in this palette are Mother of Pearl (513-1), Persian Blue (153-5), Hearty Hosta (208-5), Tangerine Dream (123-7) and Citrus Spice (110-7).
Deco Candy Color Palette
“Intensity is a survival strategy in crisis times,” explains Dee Schlotter, Brand Manager, The Voice of Color®, PPG Pittsburgh Paints. “For some, it means seeking out extremes of sensation, rebelling against the bland existence that comes with cynicism and disenchantment. For others it means ‘unplugging’ in order to reconnect with a life they feel is fleeting.”
Sensation-seekers will amp up the chromatic density of their lives with vivid hues. They’ll go for colors that stir the senses and set them in motion. Their choices will be the vibrant, optimistic colors that pack a punch and can’t be ignored. Their spaces will be full of strong contrasts – heavy and weightless, shadow and light, hot and cold. Bold colors that help them stand out in a crowd and showcase their individual personality.
2.) Local Revival
This trend is about unplugging from a complicated life and living more simply and in harmony with one’s community. It’s about reconnecting with the rhythm of the seasons, homegrown foods and the materials of the region. Craftsmanship is valued. Materials are strong and honest classics: leather, wood, aged metal. Design forms are simple and familiar; antique-industrial and retro-mechanical. Folkloric patterns tell the stories of generations.
The palette is a mix of red berries, stone gray and solid brown refreshed by a creamy white. PPG Pittsburgh Paints colors in this palette are Rum Punch (231-7), Burnt Red (133-7), Pralines and Cream (117-3), Earl Grey (522-5) and Poppy Pods (526-6).
Local Revival Colors
Other individuals, those who feel their lives have become a race to the future at the expense of the present, will turn inward and unplug. Their path to intensity means slowing down, simplifying and eliminating unnecessary elements. Now, they will curb their activities and carve out time to be truly and deeply present in the moment. They will gravitate towards quiet, understated palettes accented by deep, rich colors that bring mystery and invite intimacy. Opting for calming neutrals that create the space they crave to think; colors that soften the edges of the day and quiet the chatter.
Local Revival Color Palette
This quest for intensity is two-fold: a search for euphoria for some and, for others, a sense of oneself. It’s recognition that there’s only one life to live and there’s no time to waste. When they achieve the intensity, it’s fleeting, ephemeral and transitory, but positive. It brings energy and impetus; a self-sustaining enthusiasm. Living intensely spices up the taste of the world, while reflecting and reconnecting with its quiet beauty – the “minute pleasures” and modest instants of happiness – like the smell of moss in the underbrush, the feel of wind around us, a brilliant sky at sunset and the laugh of a child.
PPG Pittsburgh Paints’ key trend colors are presented in signature five-color palette cards that offer color opportunities for all the design elements in a space, from paint and window treatments to flooring and fabric. “A trend is never about just one color. It’s about the combination of all the colors in a space,” Schlotter notes.
3.) Beauty Queen
This palette speaks to the unapologetically confident woman. It’s the return of glam with a disco sophistication. Beauty Queen strikes a feminine note but doesn’t exclude her suave, charming man. It’s high-intensity color that can turn light and airy on a dime. Lush and mysterious, soft and fresh, girly but not – the built-in contrasts sensation-seekers want. Ultra-slick surfaces like Lucite and mirrors capture the best spirit of the 70s.
Beauty Queen Colors
Sharp fuchsia pink and juicy purple are softened with cosmetic pink and freshened with this year’s brighter teal and white. PPG Pittsburgh Paints colors in this palette are Grape Juice (240-7), Tutti Frutti (138-7), Whirlpool (202-3), Candlelight Beige (216-1) and Brandy Alexander (535-3).
Beauty Queen Color Palette
4.) Quiet Tech
It’s impossible to unplug without a place to escape to, so minimalism is the foundation of this trend. Rooms have visual interest without complication. Details and embellishments are kept to a minimum. Pale and mid-tone wood tones don’t overpower the space. Shapes are rounded and tactile to keep rooms from feeling barren or cold.
Quiet Tech Room Colors
In the palette, ink blues play with earthy and calming neutrals. PPG Pittsburgh Paints colors in this palette are Gray Stone (517-4), Blue Tang (449-7), Chinese Porcelain (449-6), Earthy Ocher (315-5) and Spice Delight (215-2).
Quiet Tech Color Palette
To learn more about PPG Pittsburgh Paints and The Voice of Color, and to find the dealer nearest you, please visit the PPG Pittsburgh Paints color website.
About The Voice of Color
The Voice of Color program is a design system based on the premise that every color has an emotional association and that individuals are drawn to different colors for reasons inherently tied to their unique personalities. The Voice of Color offers an engaging online experience to help homeowners discover a Harmony color family and palettes that reflect their personality and complement their style. Palettes are presented in signature five-color Harmony chips to coordinate colors for all the décor elements in their space. The Voice of Color also features exclusive color collections that offer style inspiration (e.g. Hacienda Style, Historic Colors, Fallingwater®-Inspired Colors), designer favorites and expert advice. For more information, or to order color tools and resources, visit www.voiceofcolor.com
To see the Color Trends for 2011 on Stagetecture, click here.
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